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Quipu, Business Analysis Manager (BAM) includes SWOT analysis which is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project, product, or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective. The technique is credited to Albert Humphrey, at Stanford University.

The SWOT's analysis, like all BusinessModel™ output, can then be shared with team members, investors, and stakeholders each with assigned permissions and duration of the share.

BusinessModel™ is a free business plan dashboard in the cloud. It permits entrepreneurs, SMB's, investors, and other stakeholders to create, manage and collaborate a dynamic living business plan complete with financials, documents, project management and integrated blog, wiki's, posts, and grouping to keep all parties informed based on individual permissions and personal preference of notifications.